What is the best way to find the most
appropriate keywords for your websites?
While most people would have a general
idea of the primary keywords, you would not want to stop there. Finding the
right keywords can put you on the right track to SEO success.
Keyword targeting is a term
widely used by internet marketers and entrepreneurs. It refers to the practice
of using keywords that are relevant to your service or product, and must be
included in the website to secure top rankings in search engines. It needs a thorough
research to identity the keywords that your business should be using. Choosing
the appropriate keywords is key to SEO success. This is where keyword targeting
tools can help. Read on to know about the top five tools that can help you to
create the best campaign.
1. Google Keyword Planner - A widely
popular keyword research tool, it is completely free to use. Anyone can use it
to find related keywords and the quantity of searches each keyword receives.
All you have to do is insert a keyword or your website address to receive a
list of related keywords along with the number of searches the keywords receive
on the local as well as global level.
2. SEMrush - It is one of the most reputed
keyword tools in use today. Its keyword research feature will help you find
keywords that are most relevant to your industry and company. The tool also
allows you to know more about your competition, including the keywords that
they are using.
3. Keyword Tool – This tool works great
when you are looking to get lot of long tail keywords for your website. The
tool provides you keywords based on Bing, Google, Yahoo and apple app store. It
provides an exhaustive resource of keywords that would otherwise go unnoticed.
The tool is free; however, you would need to pay to access the search volume, CPC
and competition.
4. Internet Marketing Ninjas - They have a
keyword combination generator that is free to use. It helps users generate
commonly used keywords in searches. The tool can help you make a huge list of
different search enquiries. Search terms usually tend to vary, and this search
combination tool is the best way to collect all the possible keyword
combinations.
.
5. UberSuggest - It is another popular
keyword research tool that provides you with lot of keywords by just adding
letters to the end of your query. You can thus access several long tail
keywords that can be used for your website.
Just finding the best keywords
using a great tool is not enough. If you want to grow your blog, you next need
to use your keywords strategically. Most tools pull out huge lists of related keywords,
but not all are worth working on. Some keywords might show fewer searches, but
they perform well and lead to conversions. It will need some research and
careful planning to choose the keywords to target in your blog and which can give
you maximum chance of reaching your SEO and traffic related goals.
Happy Learning,
Training.com
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